Market It - Resources and How-to-tips

Classic email templates are becoming obsolete. They are difficult to maintain, don’t offer enough flexibility, make personalization cumbersome, and take too much time to turn into a final...

02/02/2021 - 12:00am

[Last Updated February 1, 2021] Want better results from your Facebook ads? Wondering how to split test your ads? In this article, you’ll learn how to use Facebook’s A/B Testing tool...

02/01/2021 - 3:00am

Even before the COVID-19 pandemic and subsequent recession, the retail industry faced its fair share of ...

02/01/2021 - 12:00am

Though multichannel marketing has been around for a while, that...

01/29/2021 - 12:00am

In marketing, we often expect innovations to come about from applying a new product solution to an existing process. Innovations of the process itself are the exception, but they can be all the...

01/28/2021 - 10:00am

Want to reach warmer prospects on LinkedIn? Are you using LinkedIn retargeting to its fullest potential? To explore LinkedIn ad retargeting, I interview AJ Wilcox on the Social Media Marketing...

01/28/2021 - 3:00am

As the privacy landscape, regulations, and guidelines continue to evolve, digital marketers...

01/28/2021 - 12:00am

Are you paying too much for Facebook ads? Wondering which metrics are best to help you analyze your ad performance? In this article, you’ll explore three key metrics to analyze Facebook ad...

01/27/2021 - 3:00am

Abbas Makhdum, a Senior Director of Product Marketing for Oracle Marketing, agrees with The CDP Institute...

01/27/2021 - 12:00am

Need a better social media strategy that leads to conversions and sales? Wondering how to naturally accelerate the path to conversion? In this article, you’ll discover how to build buzz and...

01/26/2021 - 3:00am

The 2020 holiday season was chaotic and irregular because of the pandemic, a contentious election, and consumers’ financial challenges. ...

01/26/2021 - 12:00am

Want to easily create video ads that convert? Worried you need special skills or a big budget? In this article, you’ll discover how to create high-converting ads without outsourcing to pros...

01/25/2021 - 3:00am

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