BRAND IT

  • Do the Right Thing for Your Business … and Your Audience

    This week was all about doing the right thing — being cool, kind, ethical, and respectful. Not in spite of your business goals, but to support...
    Post date: Thursday, June 21, 2018 - 6:00am
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  • 4 Reasons Why People Stop Reading Before the End of a Page

    Every page you create has a purpose. It doesn’t matter whether it’s a sales page, a subscription page, an about page, a blog post, or any other...
    Post date: Wednesday, June 20, 2018 - 6:00am
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  • Join Us for a Free, In-Depth Workshop to Improve Your Sales Skills

    At Copyblogger, we love to teach! We really have a great time teaching copywriting, content strategy, search engine optimization, social media...
    Post date: Tuesday, June 19, 2018 - 6:00am
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  • If Content Is a Performance, Is It Ever Authentic?

    Producing more effective content that helps you build an audience of interested prospects is a common theme in my articles. In the past few months...
    Post date: Monday, June 18, 2018 - 6:00am
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  • Want Better Results? Ask Better Questions. Here’s How

    First things first: Our workshop on effective selling with Tim Paige is back on the schedule! We had to adjust the calendar, but we’ve got Tim set...
    Post date: Thursday, June 14, 2018 - 6:00am
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  • Join the Copyblogger Book Club and Dive into a ‘Killer’ Resource for Content Writers

    Did you know that Copyblogger has a book club? It’s very new, so it would be understandable if you didn’t! We’re just in our second month, and...
    Post date: Wednesday, June 13, 2018 - 6:00am
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  • Why You’re Missing Crucial Opportunities if You Think You’re ‘Not Creative’

    I can’t stand hearing people say they’re “not creative.” That happened to me recently, after I sliced a finger and wound up in Urgent Care. When...
    Post date: Tuesday, June 12, 2018 - 6:00am
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  • How to Craft Question Headlines that Don’t Flop

    During last week’s Editorial call here at Copyblogger, we had a lively discussion about ham. But that’s not the H-word I’m going to talk about...
    Post date: Monday, June 11, 2018 - 6:00am
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  • Turn Off Bad Pop Music and Turn On Good Marketing Strategy

    This week, we got into the sadness of crummy email marketing, the delight of writing productivity, and the puzzle of why anyone ever treated...
    Post date: Thursday, June 7, 2018 - 6:00am
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  • Is There Still a Difference Between Marketing and Selling?

    Back when I worked in the corporate world, our organization, like many, had a great, big invisible wall between marketing and sales. The marketers...
    Post date: Wednesday, June 6, 2018 - 6:00am
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